From the tradeshow floor… PCIM 2009

May 14, 2009

Author: Gary O’Donnell, Director of Marketing

PCIM 2009 has been a great show, even in this difficult economic climate. Suppliers are presenting their latest innovations in power saving technology for power supply design, motor, automotive and lighting applications. Traffic through our booth has been steady. We are seeing many of our existing customers and meeting new prospective customers as well.

At Fairchild, we’ve seen good response from the press and from our customers on several of the new products we are highlighting at PCIM this year. The FSEZ1016 primary-side regulated power switch for LED lighting provides +/-5% constant current accuracy for LED lighting up to 12W, without the need for an optocoupler. The FAN9612 interleaved PFC controller interleaves two channels of boundary conduction mode PFC to extend the benefits of interleaved PFC to around 1000W. Both have had a great deal of customer interest. Our commitment to power efficiency remains strong, and our new products continue to focus on this critical issue.

Power saving green design has been a theme promoted throughout the show, and Power Systems Design magazine presented their second annual PSDE (Power Systems Design Europe) GreenPower Leadership Award at their panel discussion Wednesday. We are pleased to congratulate Alfred Hesener, Director of Europe Marketing and Applications at Fairchild, on winning the award for best submitted paper, selected based on the highest click rate on the article by PSDE readers.

Power efficiency will be a key driver to fueling future economic growth, as so many countries are re-evaluating their usage of energy in their infrastructure. There will be no regression towards less efficient power. The future can only lead in one direction; maximizing the efficiency of our energy systems. It’s exciting to see so many customers and suppliers working towards the same goals, and to be a part of redefining the future of worldwide energy efficiency.

I’m interested to hear your reactions to the product developments shown at PCIM Europe 2009 and how they will change your designs in the future. Let me know what you think.